Chinese-themed Building Blocks


The Chinese New Year series is the first show after the branding strategy upgrade of Woma Building Blocks. The new packaging adds a brand-new and upgraded logo, adopts a design style that is more in line with the tonality of the product, and has a more prominent and iconic layout. The concave and convex bronzing process of the color box makes the product more high-end atmosphere. The Lunar New Year is a traditional Chinese festival, and the Chinese New Year series has been favored by consumers as soon as it is launched, especially the Chinese New Year candy boxes are sold out.

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